Magazine Print
Benefit highlighted
This product is small but contains a lot of features to allow every camera users to use it easily to shoot or capture beautiful images.
Ad's Appeal
The image and headlines of the ads symbolize the benefit of the products. This is because this product can share and capture beautiful images easily just like what the ad was trying to show to the audiences. Pretty image with the headlines "Share Beautifully" are symbolizing the feature of the product which is capture nice images.
Besides that, this ad is also categorized as unique personality property by highlighting the feature to stand out the products. Obviously, this ad showed that this camera contain a lot of features such as 1/8000 sec shutter speed, 9 fps shooting and built-in wifi. Therefore, the camera users can enjoy shooting and capture images all the time via using wifi camera.
What I like about the ad
Headlines used catchy puns and the graphic is very creative that is very match with the headlines of this product.
Source
Hot Magazine, Issue 226 pg 15
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