Types
Billboard
Benefit highlighted
Mini cooper is a small size car that a lot of people love it. It is small in size and fast as well.
Ad's Appeal
The headline of this ad "the billboard is not secure drive something fast" is very creative. This is because the advertiser place the billboard a bit different compare to other billboard. It makes the billboard insecure so it advice the driver to drive faster so they won't get any hurt. Therefore, it convinced people to drive mini cooper because mini cooper is small in size so people can drive fast to avoid get any hurt. It show that it is very creative to catch people attention toward this products. So, it also can convince people to think that if they drive mini cooper, they can drive very fast on the road.
What I like about the ad
I like this ads because the billboard is very creative to advertise the product-Mini Cooper.
Source
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